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Published on April 24, 2017

7 Reason why Small Business must start using video ads in Facebook

I guess you have been hearing about video for advertising for quite a while. You can even see it yourself, just check you personal Facebook account as you would do any other day everyday and it won't be long until you are exposed to some kind of advertising in the form of a video form. Actually, check your Twitter, Instagram, visit your favorite news site and there it
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Published on March 24, 2017

The 30 most asked questions about Digital Marketing (part III)

Welcome to the final part of The 30 Most Asked Questions About Digital Marketing. The idea behind putting this list together was to help small business owner that are non online marketing experts, get a better understanding of digital marketing. This list is comprised by real question that we were asked throughout  the past 12 months from actual customers, or customer
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Published on March 12, 2017

The 30 most asked questions about Digital Marketing (part II)

I hope you enjoyed reading the first part of this post, 30 more asked questions about Digital Marketing. In case you haven't read them you can find it here. This list is not intended to be in order of relevance, actually the spirit behind this post was to try and resolve your questions in the simplest way possible. This list is dedicated to non online marketing profes
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Published on March 9, 2017

The 30 most asked questions about Digital Marketing (part I)

As part of our work as a Digital Marketing agency 8.digital, we constantly receive questions about internet marketing, social media, search engine optimization, etc.. These questions come from people that is looking to launch a digital marketing plan as a way of improving their businesses performance. Since many of the questions have been asked multiple times. I dec
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Published on March 8, 2017

Digital Marketing: Defining Paid, Earned, and Owned Media

The buzzwords paid, earned, and owned media have been tossed around the digital marketing world for quite some time now. What is the difference between the three? How can interactive marketers apply this to their digital marketing strategy? The online stratosphere is continually changing. The way organizations investigate; budget and report are now based on
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